Tuesday, May 5, 2009

Grasse - The Perfume Capital

Grasse, situated on the border of the Cote d'Azur and the Provence, is a modern and lively city, wearing historical clothes! Ideally located between the Mediterranean and the Alps of the south, its 45 000 dwellers live in a very privileged area, for its climate is of an exceptional softness and great cultural and historical events mark time throughout the year.
Throughout the world, it is in Grasse, World Perfume Capital, that the most raw materials are exploited: Rose "Centifolia", Jasmine of Grasse, Myrtle, etc. All those who go to Grasse discover with amazement its perfumed lanes.
Perfume and Grasse are two words that are almost synonymous to one another. All great perfume brands order here their essence and then give it some name. Chanel, Sabatini, Dolce & Gabanna etc... name it and they just name the product after changing it a little bit. Here however are the large "factories" that produce the real thing. "Usine" they are called and Molinard and Fragonardare the most popular. Galimard is another famous name in the industry. There are over 40 perfumeries in Grasse, but only these 3 are open to the public. You can sample and smell and buy, and even have your own unique concoction made up exclusively for yourself.

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